The NFL said it sold the first 40,000 tickets for the SD Chargers-New Orleans Saints game on 10/26/08, its second regular-season match in London, in less than 90 minutes. This was about the same pace at which tickets were sold for the Miami Dolphins-New York Giants game last year. The NFL has an agreement to play at least one game in the UK for the next three seasons, beginning with this year’s game. It has also declared a desire to have games in Germany and France, and is considering resurrecting plans to have a game in China after its 2007 planned pre-season event in China was cancelled. (SportBusiness.com, 5/30/08)
The Beijing Olympic Organizing Committee issued a stern, nine-page document entitled "A Guide to Chinese Law for Foreigners Coming To, Leaving or Staying in China During the Olympics." Written only in Chinese and posted on the organizers' official website, the guide covers everything from a ban on sleeping outdoors to the need for government permission to stage a protest. In addition, the document said that having Olympic tickets is no guarantee of getting a visa to enter China, and warns against the display of insulting slogans or banners at any sporting venue. The guidelines seem to clash with a pledge made two month ago by IOC President Jacques Rogge, who said athletes could exercise freedom of speech in China. He asked only that athletes refrain from making political statements at certain official Olympics venues. (Yahoo!Sports, 6/2/08)
The IOC selected Chicago, Madrid, Rio de Janeiro and Tokyo as candidate cities for the 2016 Olympic Games. Doha (Qatar) missed out on selection due to its plan to host the Games in October due to the summer heat, while Madrid and Tokyo appear the cities to beat in the early running. The IOC will announce the host of the 2016 Olympics on 10/2/09. (SportBusiness.com, 6/5/08)
Showing posts with label beijing olympic games. Show all posts
Showing posts with label beijing olympic games. Show all posts
Thursday, June 5, 2008
Sunday, May 18, 2008
China Sports
Inner Mongolia Mengniu Dairy Industry (Group) Company (Mengniu) and the National Basketball Association (NBA) announced a new multi-year marketing partnership agreement to promote healthy lifestyles to young people in Asia by utilizing Mengniu’s and the NBA’s expertise in nutrition and sports respectively. The partnership marks the extension of a relationship started in China in 2007, with Mengniu serving as the “Official Dairy Product” of the NBA in China. Under the new agreement, Mengniu will team up with the NBA to promote the importance of sports and nutrition in six countries and territories in Asia, including Hong Kong, Indonesia, Macau, Malaysia, the Philippines and Singapore through NBA-themed promotions, grassroots events and NBA media programs. (NBA Press Release, 5/7/08)
Anschutz Entertainment Group (AEG) and the NBA are close to announcing an agreement to develop and operate up to 12 arenas in China. The deal would represent another key step in the NBA’s vision for its own league in Asia, while adding more facilities to the global expansion effort under AEG. Moreover, the deal builds on an existing partnership between AEG and the NBA to run the 18,000 seat arena being built for the 2008 Beijing Olympics, the Wukesong Indoor Stadium, after the Summer Games have ended. (Sports Business Journal, 5/18/08)
Anschutz Entertainment Group (AEG) and the NBA are close to announcing an agreement to develop and operate up to 12 arenas in China. The deal would represent another key step in the NBA’s vision for its own league in Asia, while adding more facilities to the global expansion effort under AEG. Moreover, the deal builds on an existing partnership between AEG and the NBA to run the 18,000 seat arena being built for the 2008 Beijing Olympics, the Wukesong Indoor Stadium, after the Summer Games have ended. (Sports Business Journal, 5/18/08)
Wednesday, April 30, 2008
China Sports
Unprompted awareness of Olympic sponsors by Chinese consumers showed high interest and good results, according to a recent survey by SPORT+MARKT. Chinese brand Lenovo led with 38% awareness, followed by Coca-Cola (36%), China Mobile (30%), Samsung and Yiligroup (both at 18%), Bank of China 17%, and Adidas, Haier, Johnson and Johnson (all at 14%). (SportBusiness.com, 4/29/08)
Mercedes-Benz China and tennis star Roger Federer have entered into a multi-year advertising and strategic marketing partnership in cooperation with China Tennis Association (CTA) and the Junior Tennis Development Program called “Swing for the Stars” that is designed to improve Chinese junior players' skills and the coaches' teaching level. The deal was brokered by IMG. (SportBusiness.com, 4/30/08)
Mercedes-Benz China and tennis star Roger Federer have entered into a multi-year advertising and strategic marketing partnership in cooperation with China Tennis Association (CTA) and the Junior Tennis Development Program called “Swing for the Stars” that is designed to improve Chinese junior players' skills and the coaches' teaching level. The deal was brokered by IMG. (SportBusiness.com, 4/30/08)
Thursday, March 27, 2008
Asia Sports
Sports sponsorship growth in Asia rose by 54% in 2007, with net a spending of $643 million, driven in part by the Beijing Olympics, according to IVCast from OgilvyAction. However, there was also a large rise in the sheer number of deals being done in other Asian countries with 2,233 in 2007 versus 1,624 in 2006, showing that the popularity and relevance of sponsorship is growing. The forecast for 2008 is currently showing a small decline of 9.5% reflecting the unknown continuation of deals recorded in 2007. (SportBusiness.com, 3/27/08)
Wednesday, October 31, 2007
October 2007
Baseball
2006 Central League MVP Kosuke Fukudome (OF, Chunichi Dragons) and Takahiro Arai (3B, Hiroshima Carp) are among the 68 players eligible to become free agents this year. Fukudome is 29 days short of the service time needed for free agency in Japanese baseball, but he gained eligibility under a new rule aimed at helping injured players. Other players meeting the free agency requirements for the first time include Hitoki Iwase (RP, Chunichi Dragons), Kazuhiro Wada (OF, Seibu Lioins), Masahide Kobayashi (RP, Lotte Marines), Tsuyoshi Shimoyanagi (SP, Hanshin Tigers), Daisuke Miura (SP, Yokohama BayStars), and Hiroki Kuroda (SP, Hiroshima Carp). Those players who file for free agency during seven business days after the end of the Japan Series will be allowed to negotiate a deal with any team, either in Japan or abroad, after their
names are posted by the commissioner's office as free agents. (Japanball.com, 10/22/07)
Major League Baseball International and Shanghai Media Group reached a three-year agreement this season that has the 2007 World Series being broadcast live in its entirety on Great Sports, China's leading cable sports channel. The agreement was launched in July with coverage of the 2007 All-Star Game and has continued on a weekly basis with a China-specific edition of "This Week in Baseball." The World Series, MLB All-Star Game and TWIB will air on Great Sports through 2009. (MLB Press Release, 10/22/07)
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Basketball
Following in the footsteps of the NBA, executives from Euroleague Basketball have met with city and sporting officials from Shanghai to forge sporting and business ties. A delegation, including Jordi Bertomeu, the Euroleague Basketball CEO, was in Shanghai for the first CBA-Euroleague Challenge, an event facilitated by Infront Asia's joint-venture with the Chinese Basketball Association. During the tournament, in which Benetton Basket Tamoil and CSKA Moscow faced Team China and the Sydney Kings, the parties discussed the joint development of events with the objective of promoting European basketball in Asia. (Sportbusiness.com, 10/1/07)
Following the hiring of Timothy Chen as CEO NBA China, NBA Commissioner David Stern elaborated on the league's long-term plans for settingup "the second NBA, the NBA of China." Stern said the project was "long-term," will involve working with the 16-team China Basketball Association, and that the NBA was seeking financing partners. 90% of the new subsidiary will be owned by the league while two 5% shares will be sold to Chinese investors and to a U.S. media company, reported to be the Walt Disney Company. (Sportbusiness.com, 10/17/07)
The NBA China Games 2007 were held between the Orlando Magic, Cleveland Cavaliers and the Team China All-Stars in Shanghai and Macao from 10/17-20/07. The games aired nationwide on CCTV5 while the Shanghai Media Group and Guangdong TV aired each of the games locally in Shanghai and the Guangdong province, respectively. Last season, the NBA added 24 TV partners in China and currently has relationships with 51 TV stations that provided NBA programming to 34 million viewers per week and more than 1.2 billion viewers for the 2006-07 season. According the league, there are 300million people playing basketball in China with approximately 80% of males 15-24 in the top 11 cities of China considering themselves NBA fans and 20% of traffic to NBA.com coming from China. (Sportbusiness.com, 10/18/07)
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Golf
In March 2008, Gatorade will launch 'Gatorade Tiger', a new drink developed in conjunction with golfing superstar Tiger Woods, marking the golfer's first US deal with a beverage company. Financial terms of the deal were not disclosed, but Golfweek magazine reported it was for five years and could pay Woods as much as $100 million. (Sportbusiness.com, 10/17/07)
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Other Sports
The 2008 Beijing Olympic Games are expected to break TV advertising records with over $182 billion being spent next year, up from $169.9 billion in 2007, according to ZenithOptimedia. (Sportbusiness.com, 10/3/07)
VANOC, the organizing committee for the 2010 Olympic and Paralympic Winter Games in Vancouver, Canada said that it will exceed its 2007 sponsorship target of $65 million by at least $15 million. The overall sponsorship revenue target is $760 million. (Sportbusiness.com, 10/22/07)
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China
China Minsheng Banking Corp. agreed to purchase a 9.9% stake in UCBH of San Francisco, the parent of United Commercial Bank, in the first US strategic investment by a mainland Chinese bank. Earlier this year, UCBH purchased Shanghai-based Business Development Bank for $205 million. (Los Angeles Times, 10/9/07)
YUM Brands, the operator of KFC, Taco Bell, and Pizza Hut, reported a 28% profit growth in its China division and 21% growth in its international division, compared to only 1% growth in the US operation, for the latest quarter. (Wall Street
Journal, 10/9/07)
Alibaba.com, the Chinese leader in online business-to-business service, announced plans for an initial public offering which is expected to raise as much as $1.3billion, the largest ever by a Chinese internet company. In August 2005, Yahoo! swapped $1billion and its China unit for a 40% stake in the parent company of Alibaba.com. (Wall Street Journal, 10/22/07)
Citic Securities Co., China's government controlled investment bank, and Bear Stearns agreed to invest $1billion in each other, giving the US firm an entrance into the insular Chinese financial sector. Under the deal, Citic will acquire between a 6-9% stake and Bear Stearns will acquire between a 2-5% stake in the other entity. The companies also agreed to jointly offer capital marketing services across Asia. (Los Angeles Times, 10/23/07)
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Japan
Wal-Mart announced it would spend $875million to take full-ownership of its money-losing Japanese subsidiary Seiyu Ltd. Wal-Mart has stuck with the Seiyu brand, familiar to Japanese, instead of using the Wal-Mart name, but Seiyu has struggled amid intense competition from smaller retail chains, as well as from major local companies that are introducing larger stores and price cutting. (Los Angeles Times, 10/23/07)
2006 Central League MVP Kosuke Fukudome (OF, Chunichi Dragons) and Takahiro Arai (3B, Hiroshima Carp) are among the 68 players eligible to become free agents this year. Fukudome is 29 days short of the service time needed for free agency in Japanese baseball, but he gained eligibility under a new rule aimed at helping injured players. Other players meeting the free agency requirements for the first time include Hitoki Iwase (RP, Chunichi Dragons), Kazuhiro Wada (OF, Seibu Lioins), Masahide Kobayashi (RP, Lotte Marines), Tsuyoshi Shimoyanagi (SP, Hanshin Tigers), Daisuke Miura (SP, Yokohama BayStars), and Hiroki Kuroda (SP, Hiroshima Carp). Those players who file for free agency during seven business days after the end of the Japan Series will be allowed to negotiate a deal with any team, either in Japan or abroad, after their
names are posted by the commissioner's office as free agents. (Japanball.com, 10/22/07)
Major League Baseball International and Shanghai Media Group reached a three-year agreement this season that has the 2007 World Series being broadcast live in its entirety on Great Sports, China's leading cable sports channel. The agreement was launched in July with coverage of the 2007 All-Star Game and has continued on a weekly basis with a China-specific edition of "This Week in Baseball." The World Series, MLB All-Star Game and TWIB will air on Great Sports through 2009. (MLB Press Release, 10/22/07)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Basketball
Following in the footsteps of the NBA, executives from Euroleague Basketball have met with city and sporting officials from Shanghai to forge sporting and business ties. A delegation, including Jordi Bertomeu, the Euroleague Basketball CEO, was in Shanghai for the first CBA-Euroleague Challenge, an event facilitated by Infront Asia's joint-venture with the Chinese Basketball Association. During the tournament, in which Benetton Basket Tamoil and CSKA Moscow faced Team China and the Sydney Kings, the parties discussed the joint development of events with the objective of promoting European basketball in Asia. (Sportbusiness.com, 10/1/07)
Following the hiring of Timothy Chen as CEO NBA China, NBA Commissioner David Stern elaborated on the league's long-term plans for settingup "the second NBA, the NBA of China." Stern said the project was "long-term," will involve working with the 16-team China Basketball Association, and that the NBA was seeking financing partners. 90% of the new subsidiary will be owned by the league while two 5% shares will be sold to Chinese investors and to a U.S. media company, reported to be the Walt Disney Company. (Sportbusiness.com, 10/17/07)
The NBA China Games 2007 were held between the Orlando Magic, Cleveland Cavaliers and the Team China All-Stars in Shanghai and Macao from 10/17-20/07. The games aired nationwide on CCTV5 while the Shanghai Media Group and Guangdong TV aired each of the games locally in Shanghai and the Guangdong province, respectively. Last season, the NBA added 24 TV partners in China and currently has relationships with 51 TV stations that provided NBA programming to 34 million viewers per week and more than 1.2 billion viewers for the 2006-07 season. According the league, there are 300million people playing basketball in China with approximately 80% of males 15-24 in the top 11 cities of China considering themselves NBA fans and 20% of traffic to NBA.com coming from China. (Sportbusiness.com, 10/18/07)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Golf
In March 2008, Gatorade will launch 'Gatorade Tiger', a new drink developed in conjunction with golfing superstar Tiger Woods, marking the golfer's first US deal with a beverage company. Financial terms of the deal were not disclosed, but Golfweek magazine reported it was for five years and could pay Woods as much as $100 million. (Sportbusiness.com, 10/17/07)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Other Sports
The 2008 Beijing Olympic Games are expected to break TV advertising records with over $182 billion being spent next year, up from $169.9 billion in 2007, according to ZenithOptimedia. (Sportbusiness.com, 10/3/07)
VANOC, the organizing committee for the 2010 Olympic and Paralympic Winter Games in Vancouver, Canada said that it will exceed its 2007 sponsorship target of $65 million by at least $15 million. The overall sponsorship revenue target is $760 million. (Sportbusiness.com, 10/22/07)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
China
China Minsheng Banking Corp. agreed to purchase a 9.9% stake in UCBH of San Francisco, the parent of United Commercial Bank, in the first US strategic investment by a mainland Chinese bank. Earlier this year, UCBH purchased Shanghai-based Business Development Bank for $205 million. (Los Angeles Times, 10/9/07)
YUM Brands, the operator of KFC, Taco Bell, and Pizza Hut, reported a 28% profit growth in its China division and 21% growth in its international division, compared to only 1% growth in the US operation, for the latest quarter. (Wall Street
Journal, 10/9/07)
Alibaba.com, the Chinese leader in online business-to-business service, announced plans for an initial public offering which is expected to raise as much as $1.3billion, the largest ever by a Chinese internet company. In August 2005, Yahoo! swapped $1billion and its China unit for a 40% stake in the parent company of Alibaba.com. (Wall Street Journal, 10/22/07)
Citic Securities Co., China's government controlled investment bank, and Bear Stearns agreed to invest $1billion in each other, giving the US firm an entrance into the insular Chinese financial sector. Under the deal, Citic will acquire between a 6-9% stake and Bear Stearns will acquire between a 2-5% stake in the other entity. The companies also agreed to jointly offer capital marketing services across Asia. (Los Angeles Times, 10/23/07)
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Japan
Wal-Mart announced it would spend $875million to take full-ownership of its money-losing Japanese subsidiary Seiyu Ltd. Wal-Mart has stuck with the Seiyu brand, familiar to Japanese, instead of using the Wal-Mart name, but Seiyu has struggled amid intense competition from smaller retail chains, as well as from major local companies that are introducing larger stores and price cutting. (Los Angeles Times, 10/23/07)
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